Ethical advocate for the accurate application and dissemination of behavior analysis.
Behaviorbabe
Behaviorbabe is an online avatar created by Dr. Amanda N. Kelly, who is a self-proclaimed "ethical advocate for the accurate application and dissemination of behavior analysis". What originally started as a website for parents and teachers in 2008, turned into a Twitter handle, and then a “persona” on Facebook, Pinterest, and Instagram, just as social media sites were becoming widely used by the general public. In 2018, Behaviorbabe launched a podcast, which has over 1,000,000 downloads. Full-length episodes range from 30-50 minutes, with over 100 episodes, and over 80 featured guests. While all episodes are behavior analytic in nature, diverse topics are discussed including discussions around autism, inner behavior, sustainability, acceptance and commitment training, ethics, supervision, and more. "Behaviorbabe ... "highlight[s] how the sustained work and commitment of a few entrepreneurial individuals can help lead to the 'acceptance of our worldview in other circles'" (Lattal, 2017 in Kelly et al., 2018). Due to these effective dissemination efforts, as well as an unwavering dedication and commitment to improving access to services, Behaviorbabe has been invited to speak to audiences throughout the world, including in Canada, Manila, Bermuda, Turkey, and throughout the US, including Hawai'i.
Dr. Amanda N. Kelly
Dr. Amanda N. Kelly, PhD, BCBA-D, is a fierce advocate, educator, and leader in behavior analysis, dedicated to driving meaningful, lasting change. A champion for autism insurance reform and licensure protections, she fights to ensure families have access to essential, life-changing services. As a clinical leader and mentor, she builds sustainable programs, raises ethical standards, and empowers the next generation of behavior analysts. Whether she’s expanding adult programming at the Unumb Center, mentoring future BCBAs, or testifying before policymakers, Dr. Kelly pushes the field forward with passion and purpose. Beyond the boardroom and classroom, Dr. Kelly is Behaviorbabe, a trusted and influential voice in the ABA community. Through her podcast, public speaking, and editorial work, she breaks down complex issues—ethics, ableism, policy—and makes them accessible to those who need them most. But her advocacy isn’t just about policy change—it’s about real people. Real lives. Real impact. With multiple national awards and a reputation for getting things done, Dr. Kelly remains laser-focused on creating a future where high-quality ABA services aren’t just available—they’re the standard.